Meta Advantage+

Meta's AI-powered ad automation suite for Facebook and Instagram campaigns.

Category: Advertising

Pricing: Freemium

Core features

• AI campaign automation
• Advantage+ shopping campaigns
• Creative and placement optimization
• Automated budget allocation
• Audience expansion

Overview

Meta Advantage+ uses Meta's AI to automate and optimize campaign setup, audience delivery, creative, placements, and shopping ads across Meta advertising surfaces.